JOB DESCRIPTION
The Digital Marketing Specialist at Yonderland Finance Inc., a leading provider of comprehensive financial and funding solutions, will be primarily responsible for the day-to-day activities involving market outreach. This position will produce promotional materials for both online and offline use to engage with existing clients and attract new ones.
EMPLOYMENT LENGTH: PERMANENT 30-40Hrs Full Time
LANGUAGE OF WORK: ENGLISH
WAGE: $37/Hour
LOCATION: Calgary, Alberta
BENEFITS: NONE
JOB DUTIES
The duties of the Digital Marketing Specialist at Yonderland Finance Inc. will include but are not limited to:
· Assess characteristics of products or services to be promoted to determine marketing and advertising needs of an establishment.
· Advise clients on marketing, advertising or sales promotion opportunities and strategies.
· Develop strategies and related content for direct and digital marketing and advertising campaigns and implement them.
· Manage post campaign analysis to measure and report on marketing and advertising metrics.
· Develop and maintain social media accounts, including managing customer reviews and testimonials.
· Develop, implement, and evaluate public relations strategies and programs designed to inform clients, employees and the general public of initiatives and policies of businesses, governments, and other organizations.
· Conduct public opinion and attitude surveys to identify the interests and concerns of key groups.
· Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Web sites and press releases.
· Develop and organize workshops, meetings, ceremonies and other events and programs for publicity, fundraising and information purposes.
· Arrange interviews, news conferences and other media events.
· Function as a spokesperson for an organization and answer written and oral inquiries.
· Coordinate special publicity events and promotions for internal and external audiences.
· Assist in the preparation of brochures, reports, newsletters, and other material.
· Represent and function as an agent for talented individuals or individuals with specific occupational expertise.
· Prepare or oversee preparation of contracts.
· May organize conferences.
QUALIFICATIONS
· Bachelor’s degree or college diploma in business marketing, public relations, communications, or a discipline related to marketing is required.
· One to less than 7 months of experience is required.
JOB CONTACT
